SIM Partners Velocity technology empowers multi-location brands to maximize digital marketing results at a local level by optimizing location-specific content and business information to dominate local, mobile and social search results for hundreds or thousands of local entities. SIM provides a full suite of digital marketing technology, anchored by its SaaS based local marketing solutions: Velocity and Velocity SocialTM. A social CRM tool and extension of the Velocity platform, Velocity Social enables large brands to effectively manage social communities for multiple locations on Facebook, Twitter and LinkedIn and empowers locations to build their businesses with social media while ensuring each post complies with brand standards. SIM Partners has offices in Chicago and San Francisco and authorized resellers in Australia and Germany. For more information, visit www.simpartners.com.
The most comprehensive location marketing measurement tool available, Velocity Insights moves beyond simple performance metrics to provide the actionable analysis enterprise marketers need to improve the effectiveness of their local marketing efforts.
“Now is the time to initiate a local marketing strategy…” That’s a key takeaway from a new report from Forrester Research, “The Local Marketing Opportunity.” In the report, analyst Shar VanBoskirk and researcher Collin Colburn urge marketers to amp up their local marketing in order to achieve benefits such as generating brand awareness and driving customers to brand locations.
River Cities Capital and Jump Capital invest in SIM Partners Velocity platform, a SaaS solution that helps enterprise brands maximize social, local search and mobile at a location level.